Custo Barcelona was created by brothers David and Custo Dalmau in Barcelona during the 80s.
The Dalmau children always liked graphic design, and Custo chose a career in architecture with the idea that it was a creative profession.
It all started during a summer vacation in the late 70's, when Custo convinced his brother to take a motorcycle trip around the USA and the rest of the world, in which they spent 2 years..
Inspired by this movement, when they returned to Spain they began to design T-shirts mixing illustrations.
The peculiar way of sewing the T-shirts, combining the prints with silks, gave such an original result that nothing similar could be found anywhere in the world. The brand was baptized as Custo of Barcelona, which, with the passage of time, would become Custo Barcelona.
They were the first designers to make printed T-shirts, at first only for men, and they were an immediate success.
Created in Barcelona with the intention of transferring the spirit of the canvases to the design of T-shirts by the designer Custo Dalmau and his brother David, the brand's identity is based on abstract graphics and color.
As a result of appearances in well-known American TV shows and movies, CUSTO Barcelona exhibits its first collection at the New York Fashion Week. This milestone is repeated year after year.
After the success of the first year, in 2001 the Dalmau brothers decided to open their first store in the center of Barcelona. Specifically in the modern and alternative Born district.
After its arrival in the United States, American TV and cinema fell in love with CUSTO's youthful and casual style.
Something very common was to see the characters of Friends or Sex and the City, as well as big stars wearing these designs.
The main values of the brand are based on eternal youth, at any age, expressing individuality and fleeing from the impositions of traditional fashion.
To be part of the revolution.